Alyse Mervosh: The Five Question Interview

Alyse Mervosh owns Curio Mrvosa Books and Vintage in Taylor alongside her husband, Alex Cuervo. They opened the shop in summer 2021, after Alyse was struck with the idea during the pandemic. A lifelong thrifter and avid reader, originally from the D.C. area, Alyse moved to Austin to play drums and was a member of several garage punk bands, after earning her degree in journalism at Wisconsin. She moved to Taylor in 2016 with her husband and their two cats.

While this may qualify this as a Six Question Interview, I had to ask…

Bean & Noodle: “Can you somehow spell out how to pronounce your store name? I see by your last name that it might be a play on that?

Alyse: “Mrvosa” (pronounced mer-vo-sa) is indeed a play on my last name. Two letters were added to my family’s name when they arrived in the U.S. from Serbia over a hundred years ago. It was originally spelled Mrvos (now Mervosh). I always wanted to use that original name somehow, and when Alex suggested adding the a, that was it! To me it has a nice, somewhat mysterious, ring to it.

1. Why did you move to Taylor? 

After living in Austin and playing in punk bands for 15 years, my husband and I were looking for a change of pace. Taylor’s architecture first caught our eye, and the welcoming, creative nature of the folks here made us feel at home right away.

2. What compelled you to start a business in Taylor? 

I’ve worked at a variety of small businesses over the years and wanted to contribute to our town’s eclectic vibe. My aim is to curate an inspiring space that encourages creativity and curiosity.

3. Tell me three things you’ve learned in the past five years.

1. I’ve learned the importance of slowing down, though I’m still working on putting this into everyday practice. I keep a postcard (pictured above) by the artist Hiller Goodspeed nearby as a reminder, it reads:

you can’t waste time 
it’s impossible
you’re doing what you’re doing
and that’s just what’s happening baby

2. Coming from the city and being more of an introverted person, I learned to embrace small-town life. I’m so grateful for our tight-knit community. It inspires and encourages me. Through good times and bad, we’re really here for one another.

3. Both with music and the bookstore, I’ve learned to do what feels right for me, to trust my gut. Whatever comes, I’m more content, and I’ve found my people along the way.

4. What are you currently making, reading, watching, or listening to?

Making music with Eerie Family, we’re a gloom-pop duo, just my husband and me. Recently finished reading White Horse by Erika T. Wurth, The Book of Form and Emptiness by Ruth Ozeki, and Our Missing Hearts by Celeste Ng. Watching Guillermo del Toro’s Cabinet of Curiosities. Listening to El Michels Affair, Charlie Magira, and Courtney Barnett.

5. Cake or Pie?

Tough question. I choose pie for breakfast and cake for dessert!

Links

Read more books and support this small independent book store online and in person.

Instagram @curiomrvosa
Shop online at curiomrvosa.com

And of course, visit them in person at:

302 N Main Street
Taylor, Texas 76574
(512) 595-2366


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WIP Wednesday: Spooky Kitties

Halloween Cat Bunting spans about seven feet... perfect for our built-in book shelves.
Halloween Cat Bunting spans about seven feet… purrfect for our built-in book shelves.

These past two days have felt like an entire week. Fall is such a busy time for magazine publishing as issues are crammed with booze, holiday, and winter travel advertising. I am busy printing, knitting, and bookbinding for Luna Market and other fall and holiday maker markets while my work days have become increasingly busy.

Nine hand-printed Halloween Cat heads are strung on seven feet of black hemp twine. Drawn and carved by hand.
Nine hand-printed Halloween Cat heads are strung on seven feet of black hemp twine. Drawn and carved by hand.

Yesterday was a particularly problem-solving kind of day. I carved this block on Sunday knowing I would come home to a quiet house last night to print, trim, and string this Halloween Cat bunting was just what I needed. Sometimes a little project just for fun is the balm I need to soothe my overworked brain.

This project has me in the mood to watch some witchy movies this weekend.

October is just around the corner and that means lots of celebrations at Chez Vee*.

* Chez Vee (for Van Landingham) is what I’ve named our charming red cottage style home.

Making a list + checking it twice ☕️

Yesterday’s Fall Fest & Market Days at Down Home Ranch was a blast! I held back on putting out any new Christmas cards and items, because I like to wait until after Thanksgiving to sell those items. As I say this I realize this may not make very good business… but it feels right for me.

This morning I’m making a list of items I’d like to make for upcoming holiday markets… if I have time. A couple of these new things will be fun to try, so they have stars next to them. I may not get to the rest and that’s okay. 

The luxury of having a day job offers me this flexibility and I’d be unwise not to allow myself some grace. The moment printing and participating in community events like this is no longer joyful… I will know I’ve pushed too hard.

Next up is Shop Small Saturday at Body + Shine Wellness. I can’t wait to trot out my new holiday letterpress & watercolor cards, block printed notebooks, and a handful of new hand printed items.

Upcoming Events


Shop Small Saturday
Saturday, November 27
10am-5pm

Body + Shine Wellness
28 N Main Street
Elgin, Texas
78621

@bodyandshine

Holiday Luna Market
Friday, December 3
6-9pm

Earthen Metals
202 E 1st Street
Elgin, Texas
78621

Hosted by She Creates Union

Best for Last Holiday Market
Saturday, December 18
10am-4pm

Ironbridge Farm
Elgin, Texas
78621

Hosted by Felting Farmer Lady


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