Talena Rasmussen: The Five Question Interview

Talena Rasmussen is the mastermind and creative force behind sowing and cultivating a handful of most popular and successful vintage retail stores in Austin. She is the owner of the soon to be one -year-old Newbo Vintage on Main Street in historic downtown Elgin.

1. Why did you move to Central Texas? 

I moved to Central Texas, New Braunfels to be specific, from Kansas when I was 15 to live with my dad in an attempt to experience a better home life. Lesson learned- you can’t run away from your problems.

2. What compelled you to start a business in Elgin?

I opened Newbo in Elgin because the only local competition (other than online) is The Lion’s Club thrift store, Wal-Mart and Tractor Supply; downtown Elgin is super cute; I live 25 minutes from the shop (which is a big deal after commuting to Austin every day from Webberville for the last 10 years); and Austin is so expensive you cannot take risks with the products you choose to sell, you have to cater to the majority and that just isn’t fulfilling.  I prefer having a store that can afford to be hyper inclusive and cater to all styles, sizes, preferences etc.  I don’t tell people how they should want to dress; I provide enough options so you can try things and figure out what feels right to you.

3. Tell me three things you’ve learned in the past five years.

1. Never be a part of a 50/50 partnership. Someone has to hold the majority especially if only two people are involved.

2. I don’t hate all bacon; uncured bacon is delicious. 

3. Country birds are superior to city birds.

4. What are you currently making, reading, watching, or listening to?

I am currently reading 1960’s/70’s sci-fi short stories in preparation for a personal project.

5. Cake or Pie?

Cake only because I feel like I have to choose but really it’s a tie. I love them both.

Follow Newbo on Instagram @newboelgintx


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Sing Like Nobody’s Listening

Jeannie C. Riley

I’ve been thinking a lot lately about dusting off the ukulele I asked Santa for three years ago and learning to play it. Three years ago I attended an Austin Ukulele Society meeting and it was so much fun. It was Valentine’s Day so everyone learned “Can’t Help Falling in Love”. I can’t remember the last time I felt so completely lost in what was going on and enjoying every moment, without a hint of self-consciousness.

My lack of skill and the fact that my ukulele was not properly tuned (or at all) were of no bother to the two kind souls who sat on either side of me. The man on my left suggested I could always just strum in on the first beat if the fingering was too hard for me. I felt like a 3 year-old who’d been handed a toy steering wheel so I felt I was driving too. Whatever, I felt part of, and I guess that was the point. He must be a kindergarten teacher. 

So there I was, singing “Can’t Help Falling in Love” like nobody was listening with 139 strangers. It was amazing.

Also, the woman on my right with the blue ukulele and a rose tucked behind her ear sang like an angel.

Austin Ukulele Society

Holy guacamole this podcast is pure gold. I sure do hope there is a second season on the horizon. Host Tyler Mahan Coe’s stories about the truth behind some of country music’s tallest tales make each episode a wild ride.

You may ask yourself, “Why are there three entire episodes about “The Harper Valley PTA”? I can tell you now that it’s not the story you thought you’d hear. Not even close.

I come by my affinity for 1970’s country when my family ran called the Golden Spike Inn, a kinda sorta truck stop in Byers, Colorado in the mid seventies. I’d spend the weekend pumping stolen quarters from the cash register into the jukebox to hear Charlie Pride, Dolly Parton, and The Kendalls until it was time to head back to our real life. Stop what you’re doing now and listen to this gem. Heaven’s Just a Sin Away

Oh, be sure to listen to these in order. After the first episode, you’ll see Ernest Tubb in another light, and also be back for more.

I should mention these stories are often violent and of an adult nature so probably not appropriate for a family road trip, unless your family is like my family. In that case, roll down the windows and enjoy.

Cocaine & Rhinestones

Alyse Mervosh: The Five Question Interview

Alyse Mervosh owns Curio Mrvosa Books and Vintage in Taylor alongside her husband, Alex Cuervo. They opened the shop in summer 2021, after Alyse was struck with the idea during the pandemic. A lifelong thrifter and avid reader, originally from the D.C. area, Alyse moved to Austin to play drums and was a member of several garage punk bands, after earning her degree in journalism at Wisconsin. She moved to Taylor in 2016 with her husband and their two cats.

While this may qualify this as a Six Question Interview, I had to ask…

Bean & Noodle: “Can you somehow spell out how to pronounce your store name? I see by your last name that it might be a play on that?

Alyse: “Mrvosa” (pronounced mer-vo-sa) is indeed a play on my last name. Two letters were added to my family’s name when they arrived in the U.S. from Serbia over a hundred years ago. It was originally spelled Mrvos (now Mervosh). I always wanted to use that original name somehow, and when Alex suggested adding the a, that was it! To me it has a nice, somewhat mysterious, ring to it.

1. Why did you move to Taylor? 

After living in Austin and playing in punk bands for 15 years, my husband and I were looking for a change of pace. Taylor’s architecture first caught our eye, and the welcoming, creative nature of the folks here made us feel at home right away.

2. What compelled you to start a business in Taylor? 

I’ve worked at a variety of small businesses over the years and wanted to contribute to our town’s eclectic vibe. My aim is to curate an inspiring space that encourages creativity and curiosity.

3. Tell me three things you’ve learned in the past five years.

1. I’ve learned the importance of slowing down, though I’m still working on putting this into everyday practice. I keep a postcard (pictured above) by the artist Hiller Goodspeed nearby as a reminder, it reads:

you can’t waste time 
it’s impossible
you’re doing what you’re doing
and that’s just what’s happening baby

2. Coming from the city and being more of an introverted person, I learned to embrace small-town life. I’m so grateful for our tight-knit community. It inspires and encourages me. Through good times and bad, we’re really here for one another.

3. Both with music and the bookstore, I’ve learned to do what feels right for me, to trust my gut. Whatever comes, I’m more content, and I’ve found my people along the way.

4. What are you currently making, reading, watching, or listening to?

Making music with Eerie Family, we’re a gloom-pop duo, just my husband and me. Recently finished reading White Horse by Erika T. Wurth, The Book of Form and Emptiness by Ruth Ozeki, and Our Missing Hearts by Celeste Ng. Watching Guillermo del Toro’s Cabinet of Curiosities. Listening to El Michels Affair, Charlie Magira, and Courtney Barnett.

5. Cake or Pie?

Tough question. I choose pie for breakfast and cake for dessert!

Links

Read more books and support this small independent book store online and in person.

Instagram @curiomrvosa
Shop online at curiomrvosa.com

And of course, visit them in person at:

302 N Main Street
Taylor, Texas 76574
(512) 595-2366


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